Saber - Our Story

In 1976, H.E. Sultan Bin Rashed Al Dhaheri and Mr. Maher Nasser, founded Sultan Bin Rashed industrial group “SABER” by the establishment of its first factory, Giffin Traffiks L.L.C. in Abu Dhabi and brought to fruition a vision of delivering total signage solutions for the developing Emirate of Abu Dhabi.

The partnership of the two founders extended further by the creation of several more companies and acquiring others to form the SABER Investment Company L.L.C of today.

From its humble beginnings, the Group started its journey from a small traffic sign manufacturer to a leading UAE industrial conglomerate of several companies working in synergy to promote all aspects of Way Finding Signage Solutions, Airports and Airfields Solutions, Infrastructure Solutions (Defense, Security and Logistics), Environmental Solutions (Road Marking Paint, Powder Coating), Road Safety Solutions (Crash Cushions, Raptor and Wire Rope, TMAs, Guardrails and End Terminals), Intelligent Traffic Solutions (VMS, ANPR, Parking Management and Guidance, RWIS, Traffic Counting, OHVD, Wireless Sensors, IP Cameras, Intelligent Lighting ‘LED’ Solutions), Automated ‘Intelligent’ Building Solutions and Solar-Hybrid Technology Solutions (Integrated for Military Applications, Traffic Subsystems and Residential Complexes).

As a committed member of the International Roads Federation (IRF) and ITS America in Washington DC, U.S.A; with over 40 years of GCC Experience, SABER Investment Company L.L.C is capable of providing full turn-key solutions in all its applications and services, giving its clients, the major stakeholders and government entities within GCC the advantage of dealing with a superior local, professional and certified engineering, technology and contracting establishment.

SABER Investment Company L.L.C takes pride in its product quality, service excellence, talented workforce, years of in-depth experience and innovative solutions in the industries of construction, contracting, manufacturing, digital technology, connected infrastructure and system-integration. Today, SABER Investment Company L.L.C counts more than 2,350 employees including over 250 Engineers and support staff in many locations across the UAE. The Group also holds strategic partnerships with companies in the USA, UK, Europe and South America that are world leaders in bringing to fruition disruptive innovation by partnering with SABER to bring local specialization, deployment and commissioning.

 

Historical Landmarks
Year Name Formation Country Ownership Status Scope of Business
1976 Giffin Traffiks LLC Established UAE 100% On Going Manufacturing of signage, gantries, sub-stations, road infrastructure, automated cabinets, post office and parcel boxes, self-service kiosks. In addition, we manufacture custom-centric light, medium and heavy steel structures.
1986 Ben Giffin Trading Est Established UAE 100% Terminated (1) Contracting services as they relate to roads infrastructure with expertise in Signage, Gantries, Cantilevers, Fences, etc. In addition, we provide pilling as well as traffic management and diversion services.
1989 Prismo Gulf Est. 1974 Acquired UAE 100% On Going Application of Thermoplastic road marking, asphaltic plug bridge joints, joints and crack sealants, guardrail reflectors, reflective road studs, ceramic markers, sports surface coatings, rubber removal, friction testing, & roadside delineators.
2000 Giffin Traffiks General Contracting Est Established UAE 100% Terminated (2) Contracting services as they relate to roads infrastructure with expertise in Signage, Gantries, Cantilevers, Fences, etc. In addition, we provide pilling as well as traffic management and diversion services.
2001 Al Jazira Metal Industries Co. LLC Established UAE 100% On Going Manufacturing of Guardrail, corrugated sheets, sandwich panels, z purlins, bus stations, casting, aluminum decorative items. In addition, we manufacture design to build concepts for critical infrastructure and BOT/PPP based asset development.
2002 Injaz National General Enterprise Established (2) UAE 100% On Going Contracting services as they relate to roads infrastructure with expertise in Signage, Gantries, Cantilevers, Fences, etc. In addition, we provide pilling engineering works as well as traffic management and diversion services. We encompass a full turn-key solution portfolio in the completion of all roads and infrastructure works. Injaz I.K.A.R.I.S section, provides turn-key system integration services as they relate to parking, access control-automation, traffic and tunnel management and digital dynamic messaging. in addition to synergy with the ‘back-office’ to ensure that the systems are commissioned and fully operational.
2005 Metal Coating Industries (MCI) 1994 Acquired UAE 100% On Going Decorative powder coating, epoxy coated rebar, and different surface treatment solutions.
2006 Giffin Traffiks Building Contracting Established UAE 100% On Going Contracting related to fixing road tiles, curbstone, ducting, manholes, gullies, fence, in addition to general civil work.
2007 Giffin Traffiks Signs Co. Established (1) UAE 100% On Going Contracting services as they relate to roads infrastructure with expertise in Signage, Gantries, Cantilevers, Fences, etc. In addition, we provide pilling as well as traffic management and diversion services.
2007 Injaz Logistic Transport and Clearance Established UAE 100% On Going Logistics, garage, maintenance, & clearance services.
2007 Prismo Gulf Paint Industries Established UAE 100% On Going Production of thermoplastics road marking, and 2nd generation road marking. Innovative technologies include Rubberized Asphalt, Cold Plastic and Water-Based paint.
2008 Green Arrow Enterprises Established Qatar 100% Under Liquidation (5) Contracting related to Roads furniture including Accessories, Signage, Gantries, Cantilevers, Fences, etc.
2009 DEGAFO Established Qatar 100% Under Liquidation (5) Contracting related to fountains and landscape items.
2012 Sultan Bin Rashid Trading Established Oman 100% Terminated (4) Application of Thermoplastic road marking.
2014 Saber Investment Company LLC Established UAE 100% On Going Group Holding Company, and corporate management.
2015 Injaz National Transport Established UAE 100% On Going Holding company for the robotics, unmanned systems, and precision guided manufacturing companies within the group.
2015 Exechon Enterprises Established UAE 51% On Going Developing,manufacturing (made out of carbon fiber), integrating unique machine tool robotic applications to meet the changing demands of Industry 4.0. The applications recently developed cater to the niche requirements and solving the supply chain constraints of the Automotive and Aerospace Industry.
2015 Exechon Technologies Holding AB Established Sweden 51% On Going 100% owned daughter company of Exechon Enterprises LLC., that holds XMini patents in 43 countries.
2020 Giffin Al Jazira Industrial Group Merger (3) UAE 100% On Going By combining the core expertise and capabilities of two engineering companies, Giffin and AlJazira, the combined entity is focused on supporting the legacy catalogue of products as well as re-positioning itself to become a leader in the design, manufacture and deployment of next generation technologies centered around digital transformation and smart cities. Ensuring that the engineered solution drives superior performance and immediate value to the end user.

(1) In 2007 Giffin Traffiks Signs (Formerly Khalaf Sultan Traffic Signs) replaced Giffin Contracting

(2) In 2002 Injaz National Enterprise (Formerly Khalaf Sultan Contracting) replaced Giffin Contracting

(3) Merger between Giffin Traffics LLC & Al Jazira Metal Industries Co. LLC

(4) Established to perform certain projects in Oman, was terminated in 2019 due to the end of those projects

(5) Qatar branches are under liquidation since Dec 2017